I just read a great post on Gwen Darling's blog at the Healthcare Informatics site. She proposes that blog commenting is a new skill for building your personal brand. I wholly agree! My comment is replicated below. See original blog post and comments HERE
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"We just hired a new CTO at the company I work for and I know for sure part of the hiring decision was his personal credibility due to blogging and commenting activities.
You can assist the "Nancy Drews" out there by keeping your own professional blog and posting the comments you make in other blogs to it with links back to the actual comments. For example, when I post a comment (like this one!), I drop a post in my blog saying "I just left a comment at..." and provide a link back. This creates an easy to peruse record of your commenting activities. It only takes a click for a Nancy Drew to validate that, yes, you did make the comment. I Tweet every comment as well.
And this isn't the time to hide behind strange pseudonyms. If you are building a personal brand, you MUST use your real name. And if you are using your real name, you MUST say things that competent, credible and fair. Remember, it is YOU.
Great post Gwen!"
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~charles
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